Jet Airways staff to don new look

Next time when you are at the Airport to catch a Jet flight for your destination, you will get to see a 'new look' on-board and ground staff of the Airline. A creation of famous Italian designer Roberto Cappuci, the dynamic and professional attire has been designed to take airline uniforms onto the fashion runways at airports around the world. The fact, he had never designed airline uniforms before, coupled with his reputation for elegant style, is what made Cappuci the perfect choice to create something never seen before in airline uniforms. And the assignment was no-less than a challenge to his creativity that just added to his growing love for India.

Jet wanted him to design in such a way that the attire creates a totally new-look for all categories of employees that was elegant, classic with a western style and an Indian touch as well. "The charisma and enthusiasm of the airlines chairman Naresh Goyal has been a constant driving force for me and this assignment has only enhanced my great passion for India, its people and culture," Capuuci today said. While designing the new attire, he envisioned a group of smart people rather than 'air crew'. He let the inspiration of the Indian 'universe', which is often present in his creations, lead him.

Courtesy: UNI

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